WE Case Study: Meet Josh


He’s young, ambitious and knows a thing or two about investing.


With influence form a family of entrepreneurs, Josh understands the importance of wealth creation. He started on his journey at the tender age of 23. Fast forward 5 years and he now sits on a little nest egg while others his age are still in contemplation mode.


From financial services and investment banking, he’s now kicking goals in private equity where he’s swapped a high-stress environment for some work-life balance. Like most Sydney-siders, he invests his extra time in improving his fitness, specifically mastering the art of Brazilian Jiu Jitsu or in his words “trying not to get sat on by really big guys!”


What does a typical day look like for you?


I try to get up early and incorporate some exercise into my day, then I catch up on news and head to the office.


A typical day involves searching for opportunities and getting in touch with businesses that look interesting or work within our model. On a day to day basis, my team and I will engage with business owners typically with the intention to partner with them and help them grow. If we’re actively involved with an investment, part of my day will also involve helping that process through to a conclusion.


A large element has to do with the financial analysis.


Understanding market trends and forming a view around what industries and sectors are going to perform well over the next 5-10 years. But outside of the analytics, another part of my day involves dealing with people, which I really enjoy and trying to understand their business.


They are often very protective of what they’ve built so it’s about building trust and ultimately convincing them that we’re the right people to partner with going forward. So it’s a great role having both the intellectual and interpersonal elements, where relationships are important and generating those relationships quickly is also.


What makes you jump out of bed and why?


I don’t really reflect on what drives me to do things all the time. What’s really important to me is making sure week by week I’m moving forward in some way.


Whether that’s in my job, with my fitness or any other part of my life. If it’s just one area I’m making progress in, then I’m okay with that.


If I do nothing for a week I sort of feel a little guilty. It can be as simple as something I’m reading or learning that week. If it’s helping me move forward in one of the elements of my life then that’s what’s important to me and what I think about on a week by week basis.


Can you share with us some of your core values?


Health and fitness are important to me.


My previous role in investment banking was very high intensity, with long working hours and high levels of stress. So due to lack of time, I really didn’t invest in anything health related back then.


Once I started I understood how important it was and now taking just a week or two off makes me realise how detrimental it can be to your overall mental health and outlook on things. I think it becomes something you can get a little addicted to in the sense that you want to feel your best every day so you just do it.


I have a small family based in Melbourne and a big part of my week and free time is making sure I’m in contact with them as much as I can be. They’ll come up or I’ll come down. It’s not every weekend but whenever we can. So in terms of my core values, my family is high up there.


My reference point to living my life is making sure I am doing everything I can to improve on the things I want to be good at. And it doesn’t always happen as we all need to take a break sometimes. But if I’m not investing time in what’s important to me and doing the right things by people, I’ll pick myself up on it and try to get back on track.


I’ve become good at that.


Prior to joining WE, what was your general attitude towards money?


I was a bit indifferent towards my spending.


Although I knew I should formulate some sort of a plan, at the time there was no structure in place, nor any thought behind any of it. Money was coming in and out with no concept of the quantum of each. What I did know was that if I was smart about the way managed my money I could not only have a salary but I could also, from a very early age, start supplementing my income that would help me along the way.


I knew I should have a bunch of things going on in the background to generate more. And I thought it’s better to start sooner than later. Having said that, 5 years ago I had no idea what that actually meant.


I knew at the end of the day, I never wanted to be in a situation where I was worried about money or have issues for my future family and that was my objective.


At what point in your entrepreneurial journey were you introduced to WE?


I meet Finn about 5 years ago, through a few friends back when I was living in Melbourne.


I had just started earning money and didn’t know what the hell I was doing.


At the time I was just too busy at work and things were pretty hectic but I knew the importance of at least turning my mind to it and finding someone with a strong reputation that I could inherently trust.


My initial perception was that I needed someone to sort out my finances without doing anything too groundbreaking. But what I quickly discovered was a guy who I genuinely think is very talented and is partially the reason I’ve continued as a member.


What was the standout learning or realisation from your Goals & Values session?


It was a very personal session and at the time I hadn’t made the connection between my values and my spending as much as I should have.


My focus was more on maximising my earning potential and sorting the rest out later. So understanding that connection was a nice takeaway from that session.


These days reflecting on the values and money connection is something we’ve moved away from as the guys have recognised that I will now inherently do that. They know I no longer need to be shepherded through every spending decision I make like I did when I first joined and I really like that.


What has been your biggest accomplishment since joining WE?


We’ve created is a great structure.


What I see now is a base from which I can sit on, stand on and allow to grow gradually over time. And even though this platform is not too risky nor conservative, it’s additional income that I feel I can now be more flexible with.


This platform gives me quite a bit of confidence. Having a decent chunk of money in areas that have stood the test of time over the last 5 years and understanding markets a lot more is something I’m very happy about.


Could I have made more outrageous investments that may have earned more money? Sure. But that’s probably doesn’t fit my personality and WE understands that. Now having built that base I have the ability to invest in a little bit more alternative to the norm if I want to.


What would you say has been the highlight of joining WE?


I feel the trust I put into the WE team has been well invested.


Initially, I didn’t engage enough as I should have mainly because of work back then. I was busy and stressed and was trusting someone to manage all my finances without having a firm grasp as to what was going on. But over the last 2 years, as I’ve had more time, I’ve been able to take a closer look at it all and realised that, Wow, WE have done a really great job. It’s been very organised and quite sophisticated. And it all just makes sense.


If a friend or entrepreneur asked you why they should join WE, what would you say?


I think it depends on what stage you’re at in your life but for me, the biggest benefit is the structure, the discipline and the confidence that you receive.


And having someone support you through the process of building a baseline for yourself. The advice comse from a team that follows it themselves and recommends it to others. It’s that encouragement to see you through the stages while having their eyes on your long-term interests. I think it’s a great thing to be a part of and I genuinely trust these guys.


I’ve seen some financial advisors that give personal treatment only to those that have money. But with WE there’s quite an element of personalised interaction, there’s someone I can call if I have a query with a relatively quick response time throughout the whole process.


I think they’re a group of talented young people and if you try and look within the industry to find something similar to what they offer I think you’ll find that quite difficult. It’s a unique service by young and approachable people which I highly recommend.


Find out how WE might be able to help you achieve financial freedom and book in a FREE Financial Possibilities Consultation now.

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Disclaimer: all information contained within this article is of a general nature. Do not rely upon it when making financial decisions. Please consult a professional financial advisor or planner (like us!) before acting.